Digital Strategist (m/f)

Ort

Opernpl. 1, 45128 Essen, Deutschland

Unternehmen

Innogy SE

Jetzt bewerben

Basisinfos

Unternehmen
Innogy SE
Ort
Opernpl. 1, 45128 Essen, Deutschland
Funktion
Vertrieb und Verkauf, Ingenieure und technische Berufe, Führungskräfte
Erfahrung
Mit Berufserfahrung
Sektor
IT & Internet, Energie-, Wasserversorgung & Entsorgung
Anstellungsart
Feste Anstellung
Arbeitszeit
Vollzeit

Aufgabenbeschreibung

  • Your mission is to innovate customer value proposition from digital customer insights to digitally lead generation sales to data analysis around Energy+ usage/preferences. Therefore you systematically make use of all digital assets and opportunities to innovate
  • In the next step you co-develop the go-to-market approach for the identified product bundle incl. identification of target customer, pricing, marketing/promotion activities and channels
  • You support the optimization of online channels with best-in-class UX Design by improving desktop and mobile usability, accessibility and pleasure throughout usage of digital channels
  • A/B Testing of digital prototypes is enabled and monitored by you
  • The monitoring of new and emerging hardware/ software and assessment of their relevance and potential value for Energy+ Lighthouse is also part of your role
  • Last but not least you ensure the rollout feasibility of the developed blueprint as well as the capability transfer to local (digital) marketing teams

Detailinfos

Geforderte Fähigkeiten

  • You have 5+ years of experience in the digital area, ideally in a start-up or agency environment
  • Additionally you bring significant experience in conversion management and customer insights management
  • Furthermore you provide a proven track record in designing Digital customer journeys, Social Media- and E-mail Marketing, SEO & SEA as well as Performance Analytics
  • In your professional career you have gained experience in working with/in agile teams
  • Certificates in relevant field, complement your profile
  • In addition you bring along Project Management Skills
  • If you fit the profile and love driving your topics forward with passion, we are looking for you!

Geforderte Talente

  • Networking
  • entrepreneurial mind-set
  • Flexibility

Sprachen

  • Englisch
  • Deutsch

I am innogy

Innogy SE is colorful, flexible, full of energy and creative ideas. 40.000 colleagues in renewables, grid and retail are creating a sustainable energy system for new generations to live in a world worth having. We are offering existing and potential customers innovative and sustainable products and services which enable them to use energy more efficiently and improve their quality of life.

Kontaktperson

Portrait von Sebastian Hopp
Sebastian Hopp
Head of Digital Hiring
Job weitersagen

Hallo,
Dein Name hat einen Job bei truffls gefunden und denkt, dass er Dich auch interessieren könnte. Lade Dir doch auch einfach mal die truffls App auf Dein Smartphone und swipe Dich durch spannende Jobs.
https://app.adjust.com/4d1xou_snt4ys
Nachdem Du truffls installiert hast, kommst Du mit folgendem Link direkt zu dem Job, den Dir Dein Name empfohlen hat: truffls://job/9348040

Nur noch wenige Klicks
zu Deinem Traumjob.

Und so funktioniert's:

  1. Kostenlose truffls Job App laden
  2. Lebenslauf importieren
  3. Per Swipe bewerben

Oder lade Dir die truffls App direkt herunter.